What is Digital Banking?
Digital banking is a new concept in banking services is defined as financial institutions that are licensed to operate as a bank and do not have offices or infrastructure physical headquarters or branches for their operations. Immediacy is one of the common denominators of the services they provide. You can perform all the movements almost instantly, without having to wait many seconds for their formalization.
What services does Debitia provide to Digital Banking and fintech companies?
Germán Morilla: First of all, we automate the collection management process from end to end, reduce the time and associated cost and allow us to contact clients in a personalized way. Second, we increased the collection ratio using automation, integration, and Machine Learning. Finally, we are very flexible to process, segment, and contact under various strategies and simultaneous channels that are specific to each of our clients. It is something that Fintech and Digital Banks appreciate.
What particularities do you find in Digital Banks in general or in their clients?
The exponential advantage of Digital Banks and Fintech companies is not only the low marginal cost of adding clients, but also the speed of proposing financial services with a new user experience. I am not referring only to UX and UI, but to take advantage of it to redefine the business model, the way we interact with the client, and how we offer the service.
How do Digital Banks achieve this?
GM: Although this is something that many states, what we understand in Debitia is that the greatest challenge for Digital Banks and Fintech is to solve the complexity that occurs when you want to evolve and achieve a rapid Time to Market of new products or evolve existing ones. In other words, the adaptability and ease of making changes.
In other words, the key is in the speed of response to adapt to changes ...
In a way it is. We understand that it is essential to maintain the balance between having excellent performance, the times to be productive, meeting the needs of the client while maintaining innovation is critical. Get to the customer first.
Time and service are key and you have to be able to keep up with that rhythm ...
GM: Exactly, the bank that succeeds will remain in the market. Although the Fintech market and Pantech are based on technology and the improvement of processes that allow creating, evolving, and scaling disruptive products, we understand that the focus is to achieve user satisfaction and loyalty and this will be achieved as long as the service is valuable to he.
How do you manage to keep up with the speed of innovation that Digital Banks require?
GM: We live this evolution, what digital banking and Fintech companies ask of us is Time to Market, which is nothing more than being a strategic partner of your business, responding quickly to what they need. Second, having is full integration with your platform, providing a flexible and scalable response to your business growth.
What experience do you highlight when working with Digital Banking?
GM: In the first place, that it is a constant challenge, which requires permanent evolution, and secondly, it is very comforting that they choose us not only for the service we provide but more than once they told us that it was because of being aligned with their business and growth strategy. And this response from the market tells us that we are on the right track, that is, we understand the essence of the business.
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